Health Benefits of Beer Essay

My topic that I chose for this lit review is beer. I decided to do beer because it is something that me and my dad have in common and can bond over. Beer is not just an alcoholic drink for me there is more substance there. Beer is interesting because every beer company makes their product differently. Also beer is one of the most sold products in the world and I would like to find more information of it. Humanities: Miller, Carl. â€Å"Beer and Television: Perfectly Tuned In. † All About Beer 25 Feb. 2008: 29. The source Beer and Television: Perfectly Tuned In would fall under the category of Social Sciences. It would fall under this category because the article is about beer commercials and how it affects business. There is really only one way to judge a beer commercial and that is is if the commercial makes consumers buy the product. Every commercial is a little different but every one of them has the same message, buy my beer. The article discusses the way the beer industry grew due to television. Every beer company realized they needed to make their product well known so that people would go out and buy it. These companies did this by creating short and sometimes funny commercials. The search for the perfect beer commercial has been around since the invention of the television in American culture in the 1940’s. In the 1940’s no one knew what a good commercial was because the television had just been made. Since the prohibition era had just ended beer breweries were wary of putting their product on the air at first. Some critics thought that this type of commercial intruded peoples’ living rooms and thought it offended people. For this reason the breweries only aired the commercials late at night and never on Sunday. The American bar was the first home of the television. In Chicago half of all television sales were bars. Meaning that the beer companies could target their product directly to the beer drinker in a bar stool. In the early days of television, television was dominated by sports programs. This is great for selling beer because â€Å"sports sell beers†. The article does a wonderful job of showing how the beer industry grew immensely due to television commercials. I like how many industries used tough macho men to promote the light beer campaign. Also the catchy jingles and funny cartoon skits would get stuck in your head so that when you went to the bar or to the alcohol store they would buy that product. The article used easy words so that the common man would be able to understand and reflect upon it. The article shows how competitive the beer industry was for the best commercial, giving the reader a descriptive past of beer. This article is linked to my topic because it shows how competitive the beer industry was with selling their beer. Mennella JA; Beauchamp GK Developmental Psychobiology [Dev Psychobiol] 1993 Dec; Vol. 26 (8), pp. 459-66. Beer, breast feeding, and folklore. It is common practice in our society to breast feed. It is believed in folklore that if the woman breast feeding drinks beer, than the baby will become healthier. Some other folklore is that if the woman drinks beer it will increase her milk supply, lessen the feeding pain, and it increases the hormone needed to create breast milk. So a group of scientists decided to have an experiment to see if drinking a beer really did do all the legend said it did. They had 12 lactating women with infants participate in the experiment. Six of whom drank an alcoholic beer before feeding and the other six drank a non-alcoholic beer. Then a week later at the same time as the week before the roles was reversed. What the experiment found was that: the infants drank less milk when the mother had the alcoholic beer, drank for longer, the women felt they had leftover milk in their breast, and the babies acted the same with both milks. Scientists would have liked to keep researching but, prolonged exposure to babies less than one year of age can cause ill effects to the their motor development skills. This article was interesting since there were so many myths about alcohol and breastfeeding. The article gave the reader many statistics about breastfeeding and how slight differences can change the milk. The article disqualifies all of the folklore of drinking a beer before breastfeeding. I hope women read this and realize that giving their babies low doses of beer can hurt their growth and will actually decrease the amount of milk the infant will drink. This article is linked to my topic because many women drink a beer before breastfeeding because they believe in the folklore. Social Sciences: Bretting, Sandra. â€Å"SMALL BUSINESS THE FLOW OF BEER. † Houston Chronicle ISSN 1074-7109, 11/08/2009, p. 4. The source SMALL BUSINESS THE FLOW OF BEER Keeping the kegs on course Logistics company tracks empties and gets them back fast for refills would fall under the category of social sciences. It would fall under this category because the article is about how a small business handles there kegs. Many people buy kegs for multiple reasons. One reason is that you can buy 170 or so beers for much cheaper than buying them by the 30 pack. Also is it refillable and there for saving the environment by not using cans or bottles to drink the beer. Every company though has to be able to track their kegs and get them refilled as soon as possible. Whenever a beer keg becomes empty it has to go back to the brewery to be refilled. So the beer stores would collect their kegs and send them back to the brewery which was usually in Europe. But since most beer stores handled around 90 products this made the logistics overwhelming. So a man named Brady 25 years ago created a freight company that transported products by rail. A few years later Guinness & Co. of Ireland hired Brady to handle their logistics for returning their empty kegs. After that deal the company took off. The company officially launched its beer logistics product in 1994. The product was called Kegspeditor Sytem, the system collects empty kegs from beer stores, returns kegs to the brewery, and then documents the entire process. The article does a good job of showing how one small company came up with an idea and made millions. I like how the article gave an exact description of what the company does. Also the writer makes the reader feel good about the company because it helps the common beer drinking man and the brewery and the environment. The article is a bit of a tough read since it is about logistics but, still interesting. The article shows that there are many things that happen with a keg that most people do not realize. This article is linked to my topic because beer kegs are a big part of the business aspect of beer. Kirkby, Diane Journal of Popular Culture; Fall2003, Vol. 37 Issue 2, p244-256 â€Å"Beer, Glorious Beer†: Gender Politics and Australian Popular Culture. â€Å"Beer is a religion in Australia,† according to Cyril Pearl. In the late 1960’s and early 1970’s there were multiple myths about Australians’ and their beer. One myth was that their beer was the strongest in the world and was meant for tough men with chest hair. The second myth was that they could drink the most amount of beer. There is a very strong relationship between masculinity and beer. In fact in the 1920’s to around the 1960’s women had no correlation with beer besides serving it in Australia’s society. So during that time period the men would get off work at five and then drink till 6 at the bar, because that is when it closed back in the day. This closing time for bars was known as the â€Å"Six O’Clock Swill† where the working men of Australia would get hammered in one hour. Getting drunk every night was considered the good life in this culture, consequently during this time period there was the highest amount of divorces. This article does a fine job of explaining the history of Australian drinking culture and how it changed through the years. The reader learns that drinking was and still is a big deal in Australia. Also, this reading made me realize that Australian men may be fierce with their drinking but, in the more recent decades women have become just as fierce. The article uses some different dialect terms at times so that made the article a little hard to read. This article is linked to my topic because it is about how beer affected and affects Australian culture. Natural and Physical Sciences: LESKOSEK-CUKALOVIC et al. : Beer with Improved Functionality, Food Technol. Biotechnol. 48 (3) 384–391 (2010). New Type of Beer – Beer with Improved Functionality and Defined Pharmacodynamic Properties. Almost everyone enjoys an ice cold beer at the end of a hard day. Beer is the most popular beverage in the world. There are many reasons explaining why it is so popular. One reason is that it is a cheap alcoholic drink. Another is that there are so many different choices in choosing a beer. Thirdly, recently found out in fact that beer has health benefits. In healthy dosages beer is very good for you. Some health benefits include: reducing the risk of cardiovascular disease, blood cholesterol levels, diabetes, osteoporosis, dementia, and a beer day is better for your heart than a glass of red wine. Beer however does have disastrous effects on your body if you consume excess amounts of it for a prolonged period of time. Good news though is in recent studies beer has the ability to lessen the chance of getting colon cancer. The most important biological factor found in the beer’s hops is the compound xanthohumol (XH). XH has the ability to stop major enzymes in cancer, particularly colon in moderate drinking. This article was extremely interesting in how it gave a beer a good name. It seems like many people are against beer because it turns gentlemen into cavemen. But, if those people would read this article their eyes would be opened to what beer really is, an alcoholic drink that is actually good for you in moderation. The best information in the article in my opinion was the fact that a beer a day is better for your heart than a glass of red wine. Article was extremely factual and had many statistics. This article is linked to my topic because it shows the positive effects beer can have on the body. J. D. Pedrera-Zamorano et al. / Nutrition 25 (2009) 1057–1063 Effect of beer drinking on ultrasound bone mass in women. Osteoporosis is a major health care issue. This disease is the weakening of bone mass causing more broken bones. Good news is that medicine has increased the life expectancy of the average woman. But, with more age comes more likelihood to get a disease especially one associated with age, such as osteoporosis. Women post menopause are the most likely to get osteoporosis. The older one gets the more calcitonin they lose. Calcitonin is one of the major attributes that keep your bones healthy. Recent studies have shown that moderate drinking increases calcitonin output. Also, in beer that does good for a woman’s body is flavones, it slows the post menopause effect of losing calcitonin. Another attribute of beer that helps prevent the deterioration of bones is silicon in liquid form. Since beer is second to water in providing silicon in liquid form to the western hemisphere’s diet, one could say that beer could help promote bone formation. I found this article very intriguing because of the health benefits, especially for women. Most women do not enjoy drinking beer because of the taste, but maybe after reading this article they will change their minds. The reading had many facts, large words, and stats. This article yet again gives beer a good name in how it can help people. This article is linked to my topic because it shows how the beer can help prolong the life of women.

Harry Harlow Essay

Harlow was researching the primates at the Henry Vilas Zoo, to study learning and memory in monkeys. While doing this Harlow discovered something very interesting, the monkeys were starting to develop strategies for Harlow’s tests that he set up. They were known as ‘learning sets’ but then later to be said as ‘Learning to learn’. To further this development, Harlow was in need of regular access to infant primates. He then thought breeding his own colony of Rhesus monkeys in the year 1932. To help the studies Harlow decided to hand rear the infants in a nursery setting, where he would separate the infants from their mothers 12 hours after birth and place them in wire cages on their own with a cloth on the floor. While caring for the infant monkeys, Harlow was intrigued as to why every time they took the cloth away to give them a clean one, they would cry and through a fit. In human infants we would call this behaviour a tantrum. They often cling on to the cloth with their little hands as hard as they could and while sleeping they would cuddle up to it. Most scientists didn’t pay much attention to this, they would say that it’s because of reduction of food, that if they could feed like they would of a mother, the infant would be satisfied. Harlow did not accept this answer and was rather intrigued with what he could find about this matter. The scientist learned to hand rear the infants properly, but when they were with other infants, they huddled in a corner while clinging to the cloth, the infants were unable to socialise. With this as inspiration, Harlow wanted to test the ‘bonds between mother and child’. In those days scientists were to believe that if you fussed over your child to much that it would become spoilt. It was a big thing to neglect your Child’s cries unless for feeding or changing. With the infant monkeys, Harlow wanted to prove this theory wrong, that babies do need nurturing to develop better in life, that they need the bond between mother and child. To begin the tests Harlow invented what he called a surrogate mother. Separated from their mother about 12 hours after birth, the infant monkeys were raised with a surrogate mother. Harlow tried 2 different types of ‘mother’; Wire mother who was made completely out of wire with a nipple so the infant monkeys can feed, the other was a ‘cloth mother’ made with wood wrapped with cloth. Both surrogate mothers were equipped with a light bulb to keep the infants warm by imitating the warmth from a real mother. Eventually the infant ran and clung to the ‘cloth mother’. Thinking that the infant would let go when it is hungry, the scientists observed the infant for hours to notice that when the infant became hungry it would hang on to the ‘cloth mother’ and reach over to the ‘wire mother’ to feed. It would repeat this actions several times. While Harlow was undergoing all this research, he noticed that the infants who were being raised by a wire mothers were having difficulties in digesting the milk. Although the cloth surrogate infant was gaining the same weight as the wire surrogate infant, the wire mother infants were having constant diarrhea. Harlow’s interpretation on this particular behavior was that the lack of contact and comfort was psychologically impacting on their stress levels which was effecting their digestive system.

Renaissance Literature Essay Example | Topics and Well Written Essays - 2000 words

Renaissance Literature - Essay Example Moreover, Renaissance period can be characterized by learning and discoveries of the new world as well as intellectuals. Because of all these happenings, many people argue that Renaissance literature was all about the power struggle at a time of rapid social change. This is true owing to the condition and the political temperature at the time. People wanted a political change hence pushed for reforms as well as inclusion in the leadership. Moreover, the clergy headed by the King of England had much power over the people, and there was a need to trim more powers to other bodies. Because of this, most Renaissance literature are about power struggles between the people and the King. The rest of the paper will discuss the notion that Renaissance literature is concerned with power struggle at a time of social change. During the Renaissance period, there was a "The Great Chain of Being† which was a hierarchy of superiority. It assumed that everything in the world had its place in a divinely hierarchical order. According to Norbook (2002), men had a place in this order making them subordinated by others. People believed that going against the order would bring illness making them fear challenging the notion. Similarly, human beings were also categorized, and there were some who were above the rest just a like a parent is above the child and takes charge. The man was categories between angel and beast hence confining him to one point. Through this, acting against human nature by not allowing reason to rule would place man at the position of the beast. However, the Renaissance writers challenged this notion and wanted to question it after developing discomfort. More (37) challenged the notion that religion had powers above the people by outlining the operations of the city states. According to More, religion plays the role of motivating people and giving them hope as opposed to threatening them. Similarly, the dark ages gave the

Business environment Coursework Example | Topics and Well Written Essays - 2000 words

Business environment - Coursework Example Such has been the effect of globalization that each and every products and services in the modern business environment are being designed keeping in mind the preferences and tastes of the global customers (Ekholm, Forslid and Markusen, 2007). The extent of globalization has surmounted to a degree where economic policies of each and every country are interdependent. This is precisely because of the fact that economic policies in one country have a corresponding impact on the country with which it shares significant trade relationships (Haskel, Pereira and Slaughter, 2007). It is with regards to the facts that have been mentioned above, the researcher believes the statement, â€Å"National boundaries have been surmounted by the phenomenon of ‘globalization’ and therefore, national governments are no longer able to promote independent economic policies† to be absolutely justified. In this study, the researcher will conduct an extensive qualitative research on literat ures that have been published surrounding the topic. By doing so, the researcher will be endeavouring to collect conclusive evidences justifying the credibility of the proposition stated above. Financial integration is considered to be a by-product of globalization by several researchers. The business activities that are conducted in the financial service sector have become heavily globalized. A noteworthy relevance can be found in the banking and insurance industries where each and every business activities have transcend every international boundary. For instance banks all over the world are heavily engaged in transactions which increase their exposure to various foreign exchanges (Naor, Linderman and Schroeder, 2010). Therefore, any unanticipated fluctuations in the foreign exchange rate could have adverse impact on a particular bank due to its exposure to that currency (Hopkins, 2011). That is why national governments have to be very careful while drafting monetary

Security plan Essay Example | Topics and Well Written Essays - 3750 words

Security plan - Essay Example In place of just one or two users, carrying out tasks on one or two computers, organization has many workers working on a network at one time. While the network expands more than just computers will be connected to that network; however, it is necessary to manage additional servers, a variety of peripherals, and mobile devices (Ray, 2004, p. 80). The security management can involve the handling and implementation of the security measures for the securing of network and corporate business information. In this modern age the IT security and its management has turned out to be a main subject of discussion. The IT security issues are emerged with the emergence of new type of IT and network technologies. Corporate IT and network security is a complex area and new businesses, individuals and corporation are paying more attention on this paradigm. Organization and business presently are facing lot of IT and network technology assaults like hackers attack, viruses, data theft, etc. Curtin (1 997) outlines that IT and network security can be defined as the set of procedures a business or individual can take or apply to protect their network computer system (s), as well as it is a major concern for every person or business that uses computers (Curtin, 1998). Kaminsky (2009) states that in case of the compromised IT security some data and network hackers or competitor can gain access to business sensitive or critical data, that probably consequential in business destruction or data loss (Kaminsky, 2009). This report is a security plan for the business of the Batteries+. In this security plan based report I will outline main security initiative which we will apply for the management and handling of the Batteries+ business and IT security. Batteries+ is a global organization that purchases as well as develops batteries/battery systems. This main business area of the Batteries+ is around the distribution of batteries and battery systems to approximately 2000

Intellectual Property Law (Trade marks) Essay Example | Topics and Well Written Essays - 2000 words

Intellectual Property Law (Trade marks) - Essay Example In the absence of these marks, substandard quality or other manufacturing defects might not be traced to their manufacturer. Thus trademarks on the one hand ensure and maintain the reputation of the manufacturer and on the other hand they make the seller liable for the quality of the goods made or sold. The fundamental feature of the Trade mark law is to defend the consumer's investment in respect of the goods or services purchased, from unfair and misleading advertising by immoral competitors. Most of the courts have made it mandatory for trade marks to be non- descriptive of the goods to which they are applied. All goods and services are classified into 45 internationally recognized classes for the purpose of identifying a company's rights in respect of goods or services. As such the trademark registration will be done only for these groups. Again, the trademark application shall describe in detail as to which goods or services of a category being applied for. Thus trademark registration would disqualify applications claiming all goods in a class. Trademarks must be protected and used more frequently compared to copyrights and patents. The holder of a patent or copyright may inhibit its usage by keeping the creation for himself, where as a company obtaining a trademark and failing to use it, or failing to look after it from being used in the breach, is likely to loose the right to it. In the event of a trademarked term becoming generic out of common use or in the event of a consumer failing to recognize it as a trademark or a court ruling to that effect, makes it null and void1. The reasons for rejection or acceptance for registration of trademarks under the Trade Marks Act, 1994 and the registrability of certain type of marks are discussed here under. The smell of roses applied to Rambling Rose Dolls. In the U.K., several scent registrations have been issued as a result of the amendment to the U.K. Trademark Act in 1994. Subsequently, the registration of the smell of roses was done in respect of car tyres in the United Kingdom2. This trend is visible in other European countries also, where applications for scent marks have been filed and the OHIM has accorded permission for the registration of a mark incorporating "The Smell of Fresh Cut Grass" for tennis balls3 and similarly in the case of Benelux4. The intention is to enhance product esteem. Smell marks are registrable if they are already being used or will be used in the future as a trademark. It must be a supplementary component produced by the manufacturer and it should not be a part or arising from the goods or services or the consumer should particularly associate the smell with that product5. The public has been associating the smell of roses with car tyres and this has b een registered so the third clause of registrability is inapplicable to rambling dolls. Registrability of the exterior form of a tin of baked beans produced by Gusto Ltd. The canister of beans in this case, is similar to that used by another prominent manufacturer which though not registered as a trademark was being used for 30 years. This shape will be provided legal protection on the basis of reputation or goodwill. The efforts of a competitor to use a name similar to that being used by a small business which had been doing business from many years without a registered trademark will be

Micro-environmental Factors of a Company Essay Example | Topics and Well Written Essays - 750 words

Micro-environmental Factors of a Company - Essay Example Infosys is a large and developing company in information technology and consulting services and is now considered as one of the foremost technology companies of the world. Its rapid growth, innovative approach and corporate governance practices have attracted worldwide attention. Infosys started its operations in India in 1981 in a small way when a few technocrats joined hands and set up the company. Its phenomenal growth occurred after the government of India adopted economic liberalization in 1991. Presently Infosys employs over 100,000 people, operates virtually in all the major economies of the world and has revenues in excess of US$ 4.66 Billion (Annual Report, 2008-09). It offers software services in product engineering, reengineering, consulting, application and maintenance, business process outsourcing as well as independent testing and verification services. It clients span many sectors of industry and its services to banking, insurance and financial industry are some of its core activities – all executed in a pioneering way called the global delivery model (GDM), which according to their website, â€Å"†¦is based on the principle of taking work to the location where the best talent is available, where it makes the best economic sense, w ith the least amount of acceptable risk† (Infosys, 2009). This innovative approach gave birth to the concepts of off-shoring and outsourcing. Other major global and Indian software companies like Microsoft, Oracle, IBM, TCS, and WIPRO are the main competitors for Infosys in India and abroad.

Compare and Contrast Essay Example | Topics and Well Written Essays - 1500 words

Compare and Contrast - Essay Example This paper thus helps to provide a clear and concise understanding on the basis of these three short stories and poem in order to compare and contrast the same on various levels as is further discussed within the scope of this paper. ‘My Last Duchess’ by Robert Browning is an excellent example of a dramatic monologue which appeared first in the year 1842 in the poet’s ‘Dramatic Lyrics’. The poem has been written about the fifth Duke of Ferrara who was married to Lucrezia di Cosimo de Medici and talks about the kind of influence that wealth, power, as well as pure aristocracy had on the life of the duke. Furthermore, written and composed by Richard Wright, ‘Big Black Good Man’ is a story that first appeared in the story collection of ‘Eight Men’ which was one of the last works of the author. It is about a man by the name of Olaf, who finds himself providing room one fine afternoon, in his office, to a big black man for the sub sequent five or six nights. The third story discussed is ‘Cathedral’ written by Raymond Carver in the year 1983 and was included in his anthology in the same year as well. It is about the spiritual houses of God, on a broad basis of a theme and the theme of blindness and sight prevails throughout the course of the story as the author tries to explain the kind of faith that most people have on God. My Last Duchess has been set during the Italian Renaissance period and reeks of aristocracy and how the rich survived during the time. It mainly talks about how marriage, power and wealth influence a man’s life and how when these factors are involved in play, a man ceases to think about emotions like love, desire and death. In the poem, the Duke does not seem to be in love with his dead wife or even lament about her death. Instead, he enjoys the fact that he narrates to the messenger, how he had had her killed and experiences a sense of joy in doing the same. As compare d to this, Big Black Good Man talks mainly about differences on the basis of colour as the black man asks for lodgings to Olaf and the former gets scared of the consequences of sheltering a man who was so different from the rest of society. Thus it mainly seeks to talk about the period of apartheid that the world faced and how the same was countered in different countries, especially in America. Cathedral aims to discuss the spirituality and oneness that a man can develop with God however, how the same may be based on blind faith at times, without understanding the true consequences of a situation. However, the narrator narrates a story about a blind man, who is later able to open his eyes due to finding sight because of the gift of God and understanding and knowledge of the ways of the world. All three have been written in the form of a dramatic prose or a short story, including Browning’s My Last Duchess, even though it is a poem. However, it is regarded as more of a short dramatic monologue or piece of writing and retains a certain rhyme scale by an iambic parameter and may be read as a story which is being narrated on the basis of certain emotions and feelings. The other two are short stories and have been published in anthologies. All three have wide appreciation regarded all over the world because of their broad themes which has helped readers in an understanding of these different eras. My Last Duchess has a historical background attached to it and talks about the way the Duke

Boundaries Essay Example | Topics and Well Written Essays - 1000 words

Boundaries - Essay Example In other wise we compartmentalize too much so that our professional lives cause damages to our private lives. This paper analyses the necessities of achieving work-life balancing. Manpower shortage, especially skilled manpower shortage is one of the major problems, in European and American countries. Volume of work and manpower shortages is increasing day by day which force organizations in these countries to ask their existing employees to stay back for overtime on a regular basis. For example, nursing professionals in these countries forced to work even up to 16 hours per day because of the shortage of nursing professional in these countries. Many of the IT organizations in these countries are outsourcing their jobs to countries like India and China in order to tackle the manpower shortage problems. Globally, the regular working hours of an employee is fixed to eight hours per day because of the necessities of ample rest a person needs before starting another day in the office. An employee needs to maintain his physical and mental health for delivering his maximum productivity. However, organizations of the modern era are forgetting about it and asking their employees to work overtime on a regular basis which is creating problems in their personal life. The overload of work often forces the employee to forget his family commitments and family problems may start to develop in his life. â€Å"Workers in poorer quality jobs (with poor job security, work overload, low levels of time and task autonomy, low flexibility and low job satisfaction) have worse work-life interference than those in better quality jobs† (Pocock et al p.7). Former French president Jacques Chirac also expressed similar concerns. In his opinion, â€Å"poor work-life balance arises from long and intense working hours may enhance the productivity of the organizations; however, better productivity should not come at the expense of the quality of life and social cohesion† (Bloom et al,2006, p.5). (Bloom et al, p.5). Man is a social animals rather than a machine. Moreover, he has emotions, feelings and thoughts which segregate him from other objects in this world. He is working for living, not living for working. But many of the organizations perceive the employees just like machines. Machines do not need rest or break until it damages. It is impossible for a person to work in that manner because of the non-mechanistic components present in him. Johnson (2008) also expressed similar concerns. In his opinion, â€Å"Extended working hours and more than required time spent at work place paves way for health complaints and too much of stress that can lead to injuries like an accident when driving†(Johnson). It is difficult for a worker to concentrate on a particular topic more than certain time period. Body and mind should cooperate properly to fix the attention of a person on a particular topic for longer period. Both body and mind needs periodical relaxati on or rest in order to function properly. Long working hours will destroy both body and mind which may reflect in the personal and professional life of a person if he forced to work longer periods continuously. â€Å"Heart diseases, fatigue, stress, depression, chronic infections, diabetes, back aches, general health complaints and death are some of the grievances one has to face while working late and for long† (Johnson) The morality of asking employees to work for